The Resource Center website is your 'marketing' homepage. This is where the venues you will use to market your businesses online are consolidated into one convenient place for you.
The RC Training Webinars are designed to introduce you to the resources and to help you understand and use these resources to maximum benefit. We put everything together for you in what we call a 'toolbox.'
You will then use these tools to advertise your business, sell your products or services, and find leads whom you will then 'qualify' into your affiliate or distributorship programs.
Your personal toolbox has many types of internet advertising specialties and resources which fall in these major catagories:
1. Email Marketing
* Groups
Email marketing support Tools:
2. Link Marketing
* Groups
Xtream Global Marketing Toolbox:
Internet Advertisig Specialties and Online Marketing Resources
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Note that the majority of tools and resources involve PERMISSION BASED marketing.
Basic courses and resources involve getting members started in marketing their business using some of the more popular and widely known venues. Advanced courses as well as sessions on blogs, articles, building marketing pages and other resources will be presented in time also.
It is very important to follow up attending these sessions with ACTION. You need to assemble your tools and then start using them to promote your business. You will then need to follow up on leads, contact those interested in becoming a business owner themselves, encourage your affiliates to attend sessions, product and op calls and even help train them in how to be successful in their business.
To do this it is essential to set GOALS for yourself and a schedule to accomplish your goals.
PUTTING IT ALL TOGETHER
The purpose of RC is to introduce you to the many ways of marketing online, provide you with resources to get you started within the areas discussed and then train you (if needed) on how to use the resources. By the time you finish with the sessions and/or review the entire website you will have built for yourself a small "marketing portfolio" base to assist you in advertising your business. We encourage you to expand your portfolio - base by seeking out and adding other resources, sites, venues, etc.
You may find it useful to establish a schedule and daily routine. Set aside a specific time for marketing and seeking out new resources every day. If you don't market - nothing happens. Do note: sometimes you market but do not see tangible results at first. Some marketing (like Search Engine marketing) is very concrete and tangible. You can SEE and measure the results in your SE rankings. Other marketing - especially Email marketing - can be very subjective. The key is patience and persistance.
So, set a schedule and do your marketing every day. Some marketing, like your auto tools and surfing your exchanges can be accomplished while you are online and doing other tasks. Using Safelist Submitters is a great way to automate the sending of your ads. You do need to spend some time during the week maintaining your subscriptions to those safelists, but, again some of that the submitter does for you and you set it going (like doing a vacation off) in one window and then do other things in other windows. (Or whatever).
Once you have your basic marketing tools assembled and are working them, then expand into a blog, hosting a forum, creating a Marketing Website or even become an Admin or owner on a marketing venue or two. Tie all your sites together by linking them. Keep your blog or forum up-to-date with fresh content. Change content and add links periodically. This helps shake the Spiders loose. Keep your auto tools like Rank Enhancer and FFA Adblaster working in the backround. Constanly seek out new resources for your portfolio.
Your Email Partner:
The single most important aspect in your online marketing is your email. You need several Marketing Email Accounts. A common mistake online marketers make is to use their personal email accounts for marketing. Personal email services like AOL, MSN, Netscape, Earthlink, Excite, your Cable provider, your DSL internet service provider are not marketing friendly. If you own a website and have cpanel email, most hosting companies are also not marketing friendly. ISP providers offer email services to their customers for personal use only. If you read your TOS, you will usually discover they do not allow you to use their services for marketing.
A large number of the safelists in the submitter databases ban services like AOL,Earthlink, Juno, MSN, Hotmail, PeoplePc, Netscape, NetZero, Excite, cable and other ISP provided email accounts. Yahoo also is not a good choice for your safelist marketing in Submitters as many safe lists ban Yahoo as well This means you should not use those services in your safe list marketing - not even as a 'contact' email address.
Also, your web-based email services like G-mail, Yahoo, Inbox.com to name a few are not compatible with the Validation and box cleaning software. As you will be joining hundreds, or possibly thousands of safelists in the submitters, you need to use an email which is compatible with the Validation software.
Yahoo and G-Mail are great for other aspects of your marketing such as contact emails for your exchanges, safeadlists, FFA memberships and they are also great for your FFA link marketing.
Advise against using your web-host provided email as well. If you look closely at their TOS they generally do not allow you to use your email accounts for mass marketing. You can - and people do - lose your hosting accounts over this issue.
For your Safe list Submitter marketing you need two (2) seperate Commercial or POP3 email accounts. One for your subscription email, the other for your contact email. Commercial POP3 providers are equiped to handle the massive volume of emails generated in email marketing venues like Safe lists. They are also compatible with your Validation and box cleaning software, making them the best choice for your Safe list Submitter marketing.
Note that your Commercial POP3 email accounts are on a different script from your web-based services. Many web-based services offer POP3 features but remain incompatible with the Validation and box cleaning software. Also, your safe lists do not distinguish between 'free' Yahoo and the paid version with POP3 features - they have simply banned the entire domain leaving Yahoo not a good choice for your Safe list Submitter Marketing at the submitters for example.
In summary you need a minimum of:
* Two commercial or Pop3 email accounts per safe list submitter.
* Several free web-based email accounts at suppliers like Yahoo or G-mail for your safeadlists, FFA memberships, FFA link marketing and etc.
* A Yahoo account for your Yahoo Group Marketing.
Other Venues related to Online Marketing:
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